Nowadays Amazon offers products from more than 1.7 million sellers, ships billions of products worldwide and operates 12 marketplaces across the globe. With so much competition out there, it’s becoming challenging for sellers to boost sales on Amazon. Amazon is the biggest marketplace for sellers to sell their products and for a buyer to get many options to choose among them. There are a few tips that help you to be in the market and get success for your Amazon Business.
Rack up Reviews - It’s been shown time and time again that reviews/feedback has a significant impact on people’s shopping behaviors. Buyers then easily connect with that and start trusting on it. Try to put as much stock in online reviews. Social Proof will always help to decide while buying an online product whether its accessories or home decor. It's one of the most important factors that will help to boost your sales performance of your product.
2. Focus on SEO - Optimize your Amazon product page. It’s very important to optimize your page as it helps in organic ranking on Amazon as well as on Google.The key pointers to focus on while Amazon Listing Optimization -
Title of your product - It should always contain keywords. Amazon suggests to include brand, description, product line, material, color, size and quantity in a title for better visibility.
Make an effective description of a product that provides additional information about your product. It should also contain keywords.
Amazon allowed 5 keyword phrases that you can think of a USP. There tell about your product features, its uses and how it compliments to their choice. USP should always be unique and different. Make good use of keywords in it.
Get into Amazon Advertising - With the help of Amazon Advertising Management Services.
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